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Use Ancillary Products to Promote Your Book (and Earn More Money)
Are you earning as much as you want to from your indie published books? Many authors aren't happy with their sluggish sales. And when they come to me with marketing questions hoping to improve their...
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Quick Tip: Diversify Your Virtual Blog Tour Stops When Promoting Your Books
Planning a virtual book tour on a series of blogs can be time consuming, both for you and your hosts. One way you can make the most of your time is to diversify the types of posts included in your blog...
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Quick Tip: Tie Your Book to a Worthy Cause
When you promote a new book release, chances are good you'll send out at least one press release. And one of the biggest book launch press release mistakes I see authors make is sending a release with...
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Quick Tip: Keep Your Book Marketing as Creative as Your Writing
I've been ranting for the last week or two about atrocious examples of marketing from companies like Upwork, Freshbooks, and Canva. So it feels like a good time to change gears and get back to the...
View ArticleQuick Tip for Indie Authors: Create Your Own Media List
If you've ever distributed a press release to promote one of your books, chances are you did it wrong. It's not your fault if you did. I've seen all the nonsense authors are exposed to online. This...
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How to Boost Your Writing Income Before the End of the Year
We're already in the year-end holiday season in the U.S., and with Black Friday coming later this month we'll see the unofficial start of the holiday shopping season. That's great for retailers. But...
View ArticleBuilding Author Visibility Before a Book Launch: A 10-Point Plan
When it comes to book marketing, I frequently mention that promotion is something authors need to think about early -- even before your books are published. A part of that is building your author...
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Why (and How) to Launch Your Author Blog Before Your Book
Maybe you're writing your first book. Perhaps it's off with your editor. In either case, you still have a ways to go before your book is in the hands of readers. That means it's much too early to...
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Media Kits for Writers: A Beginner’s Guide
One of my current projects is assembling a new media kit. As you might know, I have a background in public relations. So I'm keenly aware of the importance of earned media, and have been securing...
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Pen Names and Gender Anonymity (Podcast)
This week on the All Indie Writers Podcast, I tackle a question from Jeremy Tarrier. He was curious about how a writer might protect gender anonymity when writing under a pen name (or if it's really...
View ArticleQuick Tip: Look Beyond Your Bubble for Freelance Writing Advice
Last week Paula Hendrickson wrote a great guest post for Lori Widmer's blog on vetting writing experts. This topic is near and dear to my heart because I've had more new writers come to me looking for...
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10 Reasons Your Guest Post Pitches Get Ignored
Every week I receive dozens of guest post pitches across all of my blogs, and it's not uncommon for that to creep over 100 in a week (and those are just the ones making it past my inbox filters;...
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Get Advanced Marketing Tips for Experienced Freelance Writers
If you caught my recent podcast episode featuring Yolander Prinzel (on critiquing friends' writing), or if you read my guest post (on common guest posting mistakes freelance writers make) for Writers...
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Reader Question: Blogging to Promote Your Freelance Writing Services
Having a client-focused blog on your freelance writer website is a great idea. That's especially true if you're new to freelancing and need a boost in search engine and social media visibility. But...
View ArticleQuick Tip: Look Beyond Your Bubble for Freelance Writing Advice
Last week Paula Hendrickson wrote a great guest post for Lori Widmer's blog on vetting writing experts. This topic is near and dear to my heart because I've had more new writers come to me looking for...
View ArticleQuick Tip for Indie Authors: Create Your Own Media List
If you've ever distributed a press release to promote one of your books, chances are you did it wrong. It's not your fault if you did. I've seen all the nonsense authors are exposed to online. This...
View ArticleClik here to view.
How to Boost Your Writing Income Before the End of the Year
This post was originally published on November 13, 2015 and has been updated and expanded. We're kicking off the year-end holidays in the U.S. today with Thanksgiving, which leads into the unofficial...
View ArticleBuilding Author Visibility Before a Book Launch: A 10-Point Plan
When it comes to book marketing, I frequently mention that promotion is something authors need to think about early -- even before your books are published. A part of that is building your author...
View ArticleClik here to view.
Why (and How) to Launch Your Author Blog Before Your Book
Maybe you're writing your first book. Perhaps it's off with your editor. In either case, you still have a ways to go before your book is in the hands of readers. That means it's much too early to...
View ArticleClik here to view.
10 Reasons Your Guest Post Pitches Get Ignored
Every week I receive dozens of guest post pitches across all of my blogs, and it's not uncommon for that to creep over 100 in a week (and those are just the ones making it past my inbox filters;...
View Article